The global plywood market, valued in the tens of billions of
dollars and projected for steady expansion, is witnessing a
drastic directional shift, particularly toward the African
continent. Sveza Group, a major player in the engineered wood
sector, is forecasting a substantial increase in its plywood
exports to African nations for 2025.
According to the company’s estimates, export volumes are
expected to rise by 10% to 30% compared to 2024 figures,
potentially reaching a record high since the company first
entered the African market. This aggressive forecast underscores
the burgeoning demand for high-quality wood materials across
Africa’s rapidly expanding construction and furniture
industries, even as geopolitical and logistical complexities
reshape established trade routes.
The move highlights a broader trend within the global wood
products industry: as traditional markets in Europe and North
America face saturation or new regulatory hurdles, African and
Middle Eastern markets—fueled by massive urbanisation and
infrastructure projects—are becoming critical growth vectors.
Market analysts note the Middle East and Africa region as one of
the fastest-growing plywood markets globally, driven by
large-scale initiatives in commercial and residential
construction.
The African market presents a unique blend of promise and
formidable challenge, a duality that Sveza Group is actively
navigating.
Alexey Lyapunov, Head of Sales for Africa at Sveza Group,
articulated this environment: “The African market is both
promising and challenging. Deliveries can take weeks or even
months, and shipping costs account for a significant share of
the final product price. Nevertheless, our plywood remains in
high demand in the African construction and furniture sectors.”
Demand is driven overwhelmingly by two sectors: construction and
furniture manufacturing. Plywood is an essential material in
both, valued for its strength, durability, and versatility. In
construction, it is indispensable for formwork (especially
film-faced varieties for concrete pouring) and structural
elements. In the furniture sector, its dimensional stability and
finish quality make it a preferred substrate for cabinetry and
furnishings.
Despite the premium positioning of Sveza’s products, African
customers are showing sustained interest across the full range
of solutions, from regular sizes to specialised film-faced
plywood brands. This premium demand suggests that, in the
context of long-term projects, customers prioritise the
durability and reliability of the material, recognising that
these qualities help reduce overall life-cycle costs and prevent
expensive failures. This focus on long-term value is often the
decisive factor when selecting a supplier over low-cost
alternatives.
About Sveza Group:
Sveza Group is a diversified holding company and one of the
largest players in the Russian forest industry specializing in
wood processing, paper, paperboard, and packaging