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India’s Royaloak Furniture enters UAE market with three new stores
[Jul 7, 2025]


 
Royaloak Furniture showroom. Image Courtesy: Royaloak
Country’s furniture market poised to reach $5.4 billion by 2033 as rising demand for quality and design attracts international brands


Royaloak Furniture, one of India’s largest organized furniture retail chains, has announced its entry into the UAE market as part of a broader international expansion strategy. With over 15 years of operational history and a customer base exceeding 5 million, the brand has opened three stores in the UAE—located in RAK Mall (Ras Al Khaimah), Lulu Mall (Fujairah), and Silicon Central Mall (Dubai)—each covering nearly 20 000 square feet.

This expansion comes at a time when the UAE’s furn iture and home décor industry is experiencing steady growth, driven by increased real estate development, rising urbanization, and a growing population of design-conscious consumers. Industry estimates indicate that the UAE furniture market was valued at approximately USD 5.1 billion in 2024 and is projected to reach USD 5.4 billion by 2033, growing at a compound annual growth rate (CAGR) of 4.18%.

Royaloak’s entry is set to boost the region’s expanding mid-to-premium furniture segment. The brand is well-known for its “Country Collection,” which features curated pieces inspired by American, Italian, and Malaysian designs. The company sources its products from manufacturing hubs across Asia and Europe, aiming to combine aesthetic appeal with functional quality.

Mathan Subramaniam, Co-Founder and Managing Director of Royaloak, stated, “Our UAE expansion is aligned with market demand and retail opportunity.” He emphasized that the brand’s vertically integrated model—from sourcing to distribution—ensures both product consistency and affordability. With a dedicated warehouse in the UAE, Royaloak aims to provide fast, reliable delivery and a localized shopping experience.

The new stores are designed to cater to a wide demographic, offering furniture for living rooms, bedrooms, offices, dining areas, and outdoor spaces, in addition to home décor and mattresses. Each outlet is staffed with Arabic-speaking personnel to ensure culturally appropriate customer service.

In addition to its retail presence, Royaloak has launched a dedicated UAE e-commerce platform and partnered with Amazon UAE and Noon to strengthen its omnichannel presence. The brand’s entry into the UAE is not just an expansion strategy but also a commitment to job creation and customer-centric innovation in one of the Middle East’s most competitive retail landscapes. The company plans to further expand across the Emirates in the coming year.

Source: zawya.com



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