Visitors explore the LX Hausys booth at Interzum 2025, a furniture production and interior design fair held in Cologne, Germany, in this handout photo released Wednesday. Courtesy of LX Hausys.

Korean company LX Hausys showcased its advanced furniture films at Interzum 2025, one of the biggest furniture production and interior fairs in the world, the housing material firm said Wednesday.

Interzum 2025 kicked off its four-day run Tuesday in Cologne, Germany, with more than 1,800 furniture materials, equipment and interior companies from across the world participating.

LX Hausys said it was showcasing more than 90 types of matte-surface and bio-based furniture films, which are in high demand in the European market.

The company participated in the exhibition to strengthen its presence in the region, which is the largest market for furniture films. More than half of the company’s furniture film sales are in overseas markets.

LX Hausys designed its exhibition booth around a sensory laboratory concept, with its Supermatt Resist (SMR) furniture film products as the centerpiece. Developed with the company’s own coating technology, the SMR film addresses common shortcomings of matte surfaces, such as fingerprint smudges, surface contamination and susceptibility to scratches.

The company said European furniture manufacturers showed interest in its new SMR products unveiled at the event, including SMR Touch, which offers four distinct matte surface textures, and SMR 3D, which is designed for curved spaces.

Along with SMR films, LX Hausys also exhibited eco-friendly products catering to the European market’s preferences for recyclable materials and sustainability. Products drawing particular attention included recycled polypropylene furniture film, made with recycled polypropylene-based plastic, and the Bio SMR furniture film, which features a bio-carbon coating.

“During Interzum 2025, LX Hausys will hold a series of meetings with major furniture manufacturers from Sweden, Germany, the U.K. and other European nations,” an LX Hausys official said.

“We will also to proactively explore potential customers in new markets including Northern and Eastern Europe. LX Hausys will expand its market share in Europe, the world’s largest furniture film market, by leveraging its differentiated technology and design.”

Source: koreatimes.co.kr