Meridian Furniture, known for its design-focused furniture collections, is expanding its presence into the real estate staging industry. By working with staging professionals, the brand aims to bring its modern and contemporary designs to properties that appeal to potential homebuyers.

“The staging industry is a natural extension of our business, particularly our work with designers,” said Michael Rosilio, president of Meridian Furniture. “Stagers immediately see the value of a full range of product that can add color, texture, and innovative design to spaces that make them appealing to potential buyers. Homebuyers not only fall in love with the real estate today, but if the home is professionally staged, they often purchase the complete environment. When they see the synchronization between real estate and furnishings, they want the whole package.”

One of Meridian Furniture’s long-term staging partners is Brooklyn-based Stage One, which specializes in luxury properties across the tri-state area. According to Joel Paplanos, president of Stage One, Meridian has become a “secret weapon” for his company’s high-end staging projects.

“We specialize in multimillion-dollar, high-end projects, and Meridian’s products are very strategic in our projects because of their up-to-date styles, taste level, and high quality,” said Paplanos. “People love their designs.”

Paplanos noted that professionally staged properties often lead to faster sales and frequent requests from buyers to purchase the furnishings in the staged homes. He explained that modern homebuyers often seek contemporary designs to match the aesthetic of newer properties, making Meridian’s product range a key element in his projects.

“The way homes are built today is very different than they were 50 or 100 years ago,” said Paplanos. “When people move into these modern spaces, they don’t want to furnish them with traditional furniture or antiques. Stylistically, it just doesn’t work. They want modern, and they want to start fresh. Meridian’s expansive portfolio makes that transition easy and hassle-free.”

Stage One also relies on Meridian Furniture for furnishing shared spaces in new developments, such as co-working areas, lounges, playrooms, and roof decks. Paplanos noted that Meridian’s ability to maintain consistent stock and provide quick delivery is a competitive advantage in the fast-paced New York real estate market.

“Like our team, Joel grew up living and breathing the furniture business,” said Rosilio. “With similar visions about how consumers want to live today, we’ve been proud to partner for nearly a decade and to help play a role in Stage One’s growth into the premier interior staging company in the tri-state area.”

For more information about Meridian Furniture, visit www.meridianfurnitureusa.com.

Source: furninfo.com